IMA helps brands engage and activate audiences worldwide through top influencers, such as bloggers, vloggers and social media influencers. IMA develops and execute creative influencer marketing strategies to amplify brand stories at scale and reach billions of people with 20.000+ social influencers.
Maykin Media partnered in 2016 with IMA to ensure IMA, influencers and clients have access to up-to-date metrics via easy-to-use portals and developed a scalable data aggregator to facilitate the harvesting of these metrics. As a fast-growing agency IMA has provided a unique challenge as both backend and frontend systems and infrastructure need to keep pace with their strong growth.